“embodies the living, breathing Brazil of 2023, smolderingly intense, captivated by the bustle of life, and determined to be heard far and wide.” - Bandcamp Daily
"With its assemblage of slouched vocals sparkly electronic flourishes, and breezy guitar, “Ô Lulu” is as laid back as it is endlessly replayable." - The FADER
“at once alien and delightfully inviting” - FLOOD Magazine
"A dazzling collage of baile funk, hip-hop, and jazz that runs on an adrenaline rush fit for a cinematic heist scene as ambient pop songstress Bebé and Alceu come along for the joyride" - Remezcla
“Paying homage to samba and bossa styles, Joãozinho sets modern production elements to his work by sampling the band he assembled, tearing it up, then chopping and flipping the arrangements” - KCRW
Dadá Joãozinho has shared his debut album tds bem Global, an album that unfolds like a genre-agnostic mixtape, shoplifting from dub reggae, hip hop, punk, and samba, all while inventing a few future styles in the process. The recording alias of São Paulo based artist João Rocha, the debut is his first for Los Angeles-based Innovative Leisure, and chronicles his move to the biggest city in South America during a time of intense isolation and toxic politics. “Desire for freedom was the north star of this record,” dadá insists. He explains that he needed to “feel free about artistic decisions - that I didn’t have to play the instruments in a certain way to sound good, I didn’t have to sing in a certain way to sound good, and I didn’t have to write in a certain way to make sense and reach people’s feelings.”
Alongside the album release, dadá Joãozinho is sharing a new video for album highlight “Habitual,” a driving, atmospheric track full of production wizardry and a compelling performance. He explains, “I wanted to raise more questions than give answers about what's going on. On the song I'm singing about a state of habitualness from relationships and crisis within it. The video takes from there and expands its meanings, contextualizing infinite possibilities of narrative, relationships dynamics and fantasy.”
After breaking ground in Brazil’s music scene as a member of ROSABEGE, an electronic music collective that fuses the sounds of bossa nova with sprawling synth pop, dadá Joãozinho puts Rocha’s star potential on full display, flexing his experimental muscles and showcasing the breadth of his talent. Lead single “Cuidado!” is tour de force of bombastic MC energy, while “Pai e Mãe” is a reimagined take on traditional Brazilian samba, and “Ô Lulu” infuses classic Música Popular Brasileira with experimental flourishes. Watch the videos below, and listen to tds bem Global HERE.